Selling a Home

Should I sell my Colorado Springs home myself, use a flat-fee or discount brokerage, or hire a full-service agent?

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It depends on how much of the work you want to take on. Selling it yourself saves the listing fee, but you handle the pricing, marketing, showings, negotiation, contract deadlines, and disclosures, and only about 5% of U.S. homes sold in 2025 were sold by owner. A flat-fee listing adds the MLS. A discount brokerage adds some services for a lower fee. A full-service agent handles all of it. Whichever you choose, Colorado law requires you to disclose known hidden defects, even when you sell as-is.

The four main ways to sell

Selling it yourself Flat-fee MLS listing Discount brokerage Full-service agent
MLS listing Not directly Included (it's the core of the service) Included Included
What the listing side costs Nothing to a listing broker A one-time fee, from under $100 to several thousand dollars depending on the package* Usually 1% to 1.5% of the sale price, often with a minimum fee* Negotiable; set in your written listing agreement
Pricing strategy You You, unless the package adds a market analysis Usually included Included
Preparation advice You You Often limited; get it in writing Included
Photos and marketing beyond the listing You Some packages add photos, a sign, and a lockbox Usually photos and online syndication Included
Showings You You Often a showing service, not your agent Included
Offers and negotiation You You, unless you buy an upgrade Usually included Included
Contract deadlines and closing You, with a title company You, with a title company Usually included Included
Buyer's agent compensation Negotiated separately Negotiated separately Negotiated separately Negotiated separately

*As of October 2026. Flat-fee figures are from published Colorado flat-fee price surveys (HomeLight, Clever); discount-brokerage figures are from Bankrate. Fees and what's included change often, so get a written list of what's included and what costs extra before you sign.

What a flat-fee MLS listing usually includes

A flat-fee MLS listing is a for-sale-by-owner sale with one service added: a licensed broker enters your home in the multiple listing service for a one-time fee, so it shows up in the MLS and on the home search sites that pull from it. The basic packages stop there. Pricing, showings, offers, negotiation, and contract deadlines stay with you. Higher-priced packages can add professional photos, a sign and lockbox, Colorado contract forms, and help reviewing offers.

Before you sign up, ask:

  • How long does the listing stay active, and can I cancel or change it?
  • Who receives calls and offers from buyers' agents, and how fast are they passed to me?
  • What exactly is included, and what costs extra?
  • Will anyone help me review an offer or a contract deadline?
  • How will buyer's agent compensation be shown or handled?

A worked example

Hypothetical example, to show the method. On a $450,000 sale, a $500 flat fee costs $500. A 1.5% discount fee costs $6,750. That gap only matters if the home sells for the same price either way. If pricing, presentation, or negotiation moves the sale price by 2%, that's $9,000, which is more than either fee. Compare what you'd likely walk away with, not just the fee.

What you're paying for with a full-service agent

With a flat-fee or discount option, you're mostly paying for the MLS listing. With a full-service agent, you're paying for everything around it:

  • Established connections. A professional photographer and videographer, stagers, contractors, and inspectors who are already vetted, so you're not finding, vetting, and scheduling each one yourself.
  • An investment made alongside you. We invest in marketing your home right alongside you: professional photos, video, social media, and a dedicated landing page before it goes live. That's also why the price has to be right. Marketing an overpriced home is spending good money after bad.
  • An eye for what buyers want. Seeing what buyers respond to, and what they pass over, is what lets an agent guide a seller on what to fix, what to leave alone, and how to present the home.
  • Paid exposure. Paid marketing that meets buyers where they're already looking, beyond the MLS and the sites that pull from it.
  • Guidance on the contract. Colorado's standard contract runs on deadlines for the inspection, appraisal, loan, title, and more. An agent helps you understand each one and what it means for you before it passes.
  • Less riding on you alone. Selling on your own, you're responsible for the pricing, the contract, the deadlines, and the disclosures, so a missed deadline or a disclosure problem lands on you. The disclosure duties below apply to every seller.

At the end of the day, you're hiring someone to take stress off your plate, so you don't have to figure everything out on your own. Whichever option you choose, get what's included in writing, and compare what you'd likely walk away with, not just the fee.

"Just put it online" isn't a marketing plan

The underlying belief behind many for-sale-by-owner plans is that you put the home online and it sells. Online listings are one of the major ways buyers find homes, but they're only one. There are a dozen other ways to get someone to notice a home, want to see it, and ultimately make an offer. The more of those you use, the more buyers you reach.

Pricing is where small misses cost the most

Pricing seems straightforward, but it isn't. I use data, and I also pay attention to what's happening in that particular neighborhood, which can change every day. In a balanced market, you're competing with other sellers for the same buyers.

I've seen homes that were priced just 1% to 2% too high sit on the market while similar homes sold. If you're not studying the market every day, it's hard to know where that line is. See how to choose a listing agent for more on price, preparation, and presentation.

Preparation is part of the price

Selling on your own also means deciding by yourself what to repair, what to leave alone, and how to present the home. Good preparation advice can keep you from spending money on things buyers won't pay for, and from skipping the things they notice.

Colorado disclosure duties apply to every seller

Whether you sell with a full-service agent, a discount brokerage, or on your own, your disclosure duties are the same.

  • Known hidden defects must be disclosed. All Colorado sellers have a duty to disclose known latent defects, meaning problems a buyer couldn't reasonably discover on their own. Sellers using the standard contract must also disclose known adverse material facts.
  • As-is doesn't remove that duty. Colorado courts have held that an as-is clause doesn't protect a seller who fails to disclose a known latent defect.
  • Past problems count. The Colorado Seller's Property Disclosure form asks about problems that ever existed, so a problem that was repaired still needs to be disclosed.
  • Soil issues are a local example. In the Colorado case Cohen v. Vivian, a seller was held liable for failing to disclose known soil problems that caused structural damage, an important point in an area with expansive soils.

For legal questions about disclosures, a Colorado real estate attorney can help.

Buyer's agents and compensation

Most buyers work with an agent. If you sell on your own, you'll still likely deal with buyer's agents, and you'll need to decide how to handle their compensation and any concessions. See how buyer agent fees work now.

When selling on your own can make sense

Selling it yourself can work well in some situations, such as when you already have a buyer (a neighbor, a relative, or a tenant), the transaction is simple, and you're comfortable managing the contract and deadlines with help from a title company and, if needed, an attorney.

Why experience matters

With a full-service agent, you're hiring experience. A good agent has seen enough transactions to avoid the traps before they become problems. When it's done well, selling a home can look easy, but that's because the experience is there. Someone without it can make expensive mistakes quickly. No agent is perfect, but experience helps you avoid more pitfalls.

Questions to ask before you decide

  • Who will set the price, and what data will it be based on?
  • How will the home be marketed beyond an online listing?
  • Who will handle showings, offers, and negotiation?
  • Who will track contract deadlines and coordinate the closing?
  • Am I confident I know what I'm required to disclose?
  • If I use a discount brokerage, what exactly is included in writing, and what costs extra?

What could change the answer

Your best option depends on your market, your home, your timeline, and your experience. A simple sale to a buyer you already know is very different from listing an unusual or higher-end home in a market with more competition.

When to talk with a professional

A title company handles the closing whichever way you sell. A real estate attorney can review contracts and disclosures. A full-service agent can show you what a complete plan would look like, so you can compare it with doing it yourself.

If you're weighing whether to sell on your own, I'm glad to show you the pricing data and a full plan for your home, so you can compare your options with real numbers.

Thinking about selling?

Let's look at what your home would realistically sell for and whether selling makes sense for you.

How I help with this

About the author

Weldon Hobbs

Weldon Hobbs · Team Hobbs Realty

Member of The Platinum Group, REALTORS® · USAFA graduate and retired Air Force veteran · MBA and PMP®

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Read Weldon's full bio

Weldon Hobbs is a Colorado Springs REALTOR® and co-founder of Team Hobbs Realty. He is a member of The Platinum Group, REALTORS®, Colorado Springs' #1 independent brokerage, which pairs deep local expertise with premium marketing exposure. A U.S. Air Force Academy graduate and retired Air Force veteran, he and his family made more than 10 military moves. Since 2006, he and his wife, Kristen, have bought and sold their own homes, managed a portfolio of rental properties, and guided others through their own real estate decisions. He has also helped both family members and clients downsize, where the decisions are often complex and the process can feel overwhelming. Drawing on his background as a PMP® (Project Management Professional), he helps people break those decisions into clear, manageable steps.

Since beginning his real estate career, he has ranked in the top 7% by sales volume among the more than 4,000 members of the Pikes Peak Association of REALTORS®. He works with military families, seniors and downsizing clients, luxury and premium home sellers, and people relocating to Colorado Springs. He developed the Life → Wealth → Real Estate™ method, hosts the national YouTube channel Life & Real Estate After 50™, and holds an MBA along with the SRES® (Seniors Real Estate Specialist®), MRP (Military Relocation Professional), and Certified Financial Coach credentials. More about Weldon

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